CONTENT STRATEGY, SOCIAL MEDIA ADS, & MANAGEMENT FOR HOME SERVICE BRANDS
Social media strategy, management, and creative for high-end home and design brands. Three ways in, one standard of play.
Every Brand Plays Differently. Choose Your Court.
You built a brand people admire in person. Our work makes sure it earns the same reaction on socials. Whether you want expert direction, full management, or content that shows your business at its best, there's a service at The Classic Strategy Co. built for the way you work.
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Social Media Consulting
Private Lessons
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A strategic audit and roadmap that pinpoints your positioning, platform priorities, and clear next steps.
Best For: Brands looking for expert guidance before launching, a market reset, or expanding into new channels.
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A social media content strategy and framework that clarifies your positioning and gives you the tools to manage in-house, or step into a TCSC Membership.
Best For: Brands that want agency-level strategy before committing to a retainer. Strategy & deliverables ready to execute in-house or hand to a team.
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Available as an upgrade to our project-based clients, this is our AI workflow setup and assistant. Your Strategy Document gets translated into instructions, knowledge files, and a prompt library that can be plugged into your LLM of choice. Every caption, ad, and reply sounds like your brand, long after project hand-off.
Best for: Brands that plan to manage their own social in-house once our project concludes.
One-on-one strategy for brands that want expert direction, without the retainer. Project-based consulting covers your audit, positioning, content strategy, tool recommendations for your funnel, then hands you the keys. Each package offers an optional upgrade to an AI-assisted workflow built for your business, so you can run your own social media with confidence long after our final session.
Social Media Management
The Club Membership
The Classic Strategy Co.’s version of the agency retainer. We build and manage your social media month over month, handling strategy, content calendars, posting, and ad campaign management, while you stay focused on your trade. Package structures are based on how much you want to show up on social.
Need content? Every membership includes creative direction for your brand's social content and ads, and we can coordinate professional content shoots when your project portfolio calls for it.
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The membership for brands with beautiful work and no system behind it. We take the photos and video you already have and turn them into a feed that runs on schedule: strategy first, then a monthly creative brief, content calendar, edited posts, and publishing handled for you. Every month closes with reporting and an insights call, so you always know what's working.
Best for: Brands with visuals on hand but no clear content structure.
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Everything in Rally Starter, at a stronger publishing pace, plus the piece that changes the math: paid ads strategy and execution. This is the tier where your feed stops just looking good and starts actively bringing in inquiries, with campaigns built, managed, and fine-tuned alongside your organic content. Monthly reporting and insights calls keep the whole picture in one conversation.
Best for: Service-based brands ready to actively grow their audience and client base.
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Our most complete membership: full strategy and execution across multiple platforms, our highest publishing volume, and expanded paid ads management, all fully hands-off for you. Reporting covers paid and organic together, and a monthly planning call keeps strategy moving ahead of the calendar instead of behind it.
Best for: Brands seeking to deliver consistent authority and category leadership.
Creative Services
The Highlight Reel
For product-based home and design brands that need authentic, editorial-feeling content in real spaces. We create user-generated style content featuring your products, shot and delivered ready for your social channels and ads. Your product, styled the way your customers actually live with it.
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You ship us your product; we send back a curated library of scroll-stopping content. Every project starts with a creative brief and strategy call, then moves through styled capture in Florida's light-filled, indoor-outdoor settings, and finishes with edited, social-ready photo and video built to perform across organic, paid, and e-commerce. Editorial in feel, strategic underneath.
Best for: Product-based home and design brands, furniture, textiles, rugs, lighting, home goods, that want professional UGC working across every channel.
The Full Playbook
Interested in partnering together?
The complete Service Packages + Pricing Guide breaks down every package, deliverable, and add-on across consulting, memberships, and creative services, so you can see exactly how each one is built and which fits where you're headed.
ANSWERING THE SERIOUS QUESTIONS BUSINESSES ARE ASKING
BECAUSE THOUGHTFUL STRATEGY STARTS WITH THE RIGHT QUESTIONS.
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Referrals are incredible, but they’re not scalable. If you want to grow beyond your existing network (or attract higher-caliber clients consistently), your marketing needs to work harder than word-of-mouth alone. That’s where we come in.
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The Classic Strategy Co. was built specifically as a social media consultancy for design-forward brands, which means every recommendation is built around how high-ticket, visually-driven industries actually convert on social: through post intent, brand positioning, and proof (not just posting frequency).
Our Clubhouse Core approach blends the discipline of a strategist with the eye of a stylist. We don't just execute — we build the systems, SOPs, and handoff documents that mean you're never left guessing what's working or why. And because we stay ahead of where digital strategy is headed (including how clients find you through AI-driven search results), you're not just competing on Instagram. You're competing everywhere your future client is looking. Learn more about how we work here.
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You’re not paying for generic output. You’re getting strategic direction from professionals who’ve spent over a decade managing real campaigns with real budgets across a range of industries. Our focus is social media advertising - so every move we make is based on platform behavior, buyer psychology, and the kind of experience that only comes from doing the work at scale. That perspective is what helps us drive meaningful results, so you see stronger returns on your marketing efforts.
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Simple: The Ace Approach, our branded onboarding system. Every partnership at The Classic Strategy Co. follows the same five-step framework to begin: Apply, Align, Get Signed, Onboarding, and Tee Off — so from day one, you know exactly what's happening and when.
Once you're signed, onboarding gets your content and strategy systems built, and ready quickly (process is one of our best qualities!). You'll have access to a streamlined client portal where deliverables, timelines, and communication live in one place, so you always know what's in-progress.
Whether you're here for a one-time strategy audit and AI implementation, or full-service social media management, the experience is the same: organized, collaborative, and never a mystery.
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Absolutely! While we're proudly based in Florida and love an on-site shoot in Northeast Florida when it fits, the vast majority of what we do — strategy, social media management, and branded content systems — is built to run fully remote. Our Brand UGC package, for example, works with product-based home and design brands anywhere: you ship us the product, we ship back a styled, editorial content library ready for organic and paid use.
Florida just happens to be our backdrop, not a requirement for entry. Whether you're a designer, builder, or real estate team based across the country, our systems, client portal, and communication process are built to keep you fully looped in — no matter the zip code.
That said, our service availability is currently as follows:
Project-Based Consulting — fully remote, available anywhere in the US
Social Media Management — fully remote, available anywhere in the US
Brand UGC — available anywhere in the US; you ship us your product and we film in our locations
Content Creation (on-site shoots) — Northeast Florida clients only; contact us for details.